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GOLF
TEACHING PRO®
Breaking Barriers
By Fred Keeping
USGTF Level IV Member, Boston, Massachusetts
For those of you who
are old enough to remember, or those of you who know your sports
history, think back to the days of England’s Roger Bannister. In
1954, he became the first to break the four-minute mile barrier, a
feat thought impossible at the time. Just 46 days later, John Landy
of Australia beat Bannister’s time by a full two seconds. It wasn’t
long before a flood of runners broke the once “unbreakable” mark.
Prior to the USGTF’s
formation in 1989, there was no organization certifying
professionals solely on the basis of teaching golf. Such practice
was common in sports like tennis and skiing, but golf was different.
Before 1989, receiving some sort of certification as a golf
professional required long hours working in a pro shop. This didn’t
have much to do with teaching the game, but that’s the way it was.
Many people thought
that the concept of the USGTF would not work, and that golf was too
set in its ways for a new paradigm in certifying professionals to be
successful. Like the fourminute mile barrier, this was a barrier
that those associated with the USGTF in 1989 were eager to test.
Twelve candidates
attended the very first certification course in Lehigh Acres,
Florida. That was a good start. The next certification class more
than doubled in size, and soon it was routine to have over 50
candidates at each quarterly certification course. Today, classes
are held several times a month all over the country, and USGTF
professionals can be found in all facets of the golf business.
Suppose Roger
Bannister had said, “You know, they’re right. The four-minute mile
is impossible. I might as well stop training.” The four-minute
barrier would have been broken, but it wouldn’t have been broken by
Bannister.
Had those associated
with the USGTF in 1989 said, “This will never work,” would another
organization have stepped in? This is questionable, because golf is
such a conservative sport by nature. More than likely, had the USGTF
not been formed, teaching professionals seeking certification would
still be required to work three years in a pro shop.
The USGTF could not
have been successful, though, without the thousands of members who
had to break barriers of their own. Many received their
certification and returned home, where golf courses and driving
ranges had never heard of the USGTA (our former name). They had to
convince the owners and managers of these facilities that, not only
were they capable of giving competent lessons, they would positively
impact the bottom line of the facility. Just like today, because so
many of these early members came from strong business backgrounds,
they were able to bring fresh ideas and an increase in clientele to
the facilities. It wasn’t before long that credentials from the
USGTF gained widespread respect in the golf business.
USGTF members today
do not have to face unfamiliarity with our organization. Facility
owners know that most USGTF graduates possess a strong business
acumen which can only help the facility’s image, bottom line, and
teaching programs.
Prior to 1997, there
was no worldwide competition for golf teaching professionals. Yet
another barrier was broken, this time by the World Golf Teachers
Federation. Amazingly, to this day there are no other international
competitions for golf teaching professionals.
WGTF members
everywhere continue to break barriers. Perhaps a facility had
previously only hired professionals from another organization, or
perhaps the members were told that a teaching program at a
particular place couldn’t be successful because “no one has been
able to make it work before.”
If you find someone
telling you “it can’t be done,” think back to Roger Bannister and
the founding of the USGTF. Someone will break that barrier, so it
might as well be you.
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